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Sample Media Advisory
A media advisory is an urgent, one-page reminder
of your upcoming event that is sent out within the final week before
the date of your event. If you have a press release out announcing
the event, the media advisory should be a brief restatement of the
information you included in your press release, and should include
specific details on what will happen, the address or location of
where it will happen, the schedule, and the speaker list. Call the
media outlets after sending the media advisory to make sure they
received the advisory, to answer any additional questions, and to
see if the outlet is planning to send a reporter. It is advisable
to make the calls a day or two prior to the event.
- Here is a sample
of the media advisory
. Adapt your media advisory by replacing
these specific references with information specific to your own
town, project, and event
- Fill in our media
advisory template
with information specific to your event and distribute
it to the media.
Learn about how to be a good interview
subject when the media responds to your outreach efforts.
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