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RECRUIT VOLUNTEERS

Your ability to recruit volunteers will involve succeeding at five basic tasks:

Developing an outreach strategy through community mobilization and empowerment.
Identifying potential volunteers
Creating effective recruitment messages
Selecting and reaching the right audiences.

Recruit volunteers:

Young People
Older Adults
Families
Employees
Occasional Volunteer

Recruiting Volunteers from Your Community

Recruiting volunteers in tough communities can mean that you will have a few different hurdles to overcome than in other neighborhoods. Understanding the challenges that keep people from getting involved in community activities is critical. Remember the following tips when creating products for your volunteers and throughout the recruitment process:

Communication
  • Design materials for ease of readability. Emphasize the visual, not verbal. Limit jargon and paperwork.
Outreach
  • Use recruiters and interviewers who share the background of your volunteers.
  • Follow up with applicants as quickly as possible after your first meeting to get them committed to your project.
  • Have leaders in the community or your organization mentor other residents with the potential for leadership.
  • If residents speak a different language, assign someone to work with the community who is bilingual and knowledgeable about the community's culture.
Impact
  • Get residents invested by working on issues that impact them directly.
Value
  • Try to structure work around experiences that could lead to the development of job skills. Show volunteers how to keep work experience records.
  • Provide reimbursement of expenses, or minimize the out-of-pocket loss to the volunteer.
  • Provide other meaningful and tangible benefits such as bus tokens, retail coupons, meals, etc.
Addressing Barriers
  • Organize neighborhood activities during times that complement the residents' schedules.
  • Host partnership meetings in a central location for residents, such as a nearby community center, church, local Volunteer Center, resident's home or school.
  • Ensure that transportation to the meeting is not an issue. Make sure it's held in a place where residents feel safe.
  • Help residents address issues of safety by developing a plan that includes local law officials.
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