corporate responsibility
Today's guest post is written by Abby Fennewald, on the Corporate Institute team at Points of Light.
KPMG’s Family for Literacy program began in the same way Harry Potter did – scribbles on a napkin. Just like bestselling author J.K. Rowling, the idea for one of KPMG’s signature volunteer programs came to Beth Veihmeyer, spouse of KPMG’s current chairman and CEO, and her friend, Susan Flynn, spouse of then-chairman and CEO Timothy Flynn, as they brainstormed one afternoon in 2007. Today, KPMG’s family volunteering program is five years old and operating all around the globe.
Today's post is written by Yvonne Siu, marketing manager, A Billion + Change.
Imagine receiving a new brand identity your nonprofit could use to launch a rebranding of your organization – for free. Or imagine engaging a team of your best and brightest employees to research and create a pitch presentation for a high-performing charter school – with 24-hours notice.
On July 26, Target launched a back-to-school education giving program, called Give With Target® in New York City with Disney Channel actress and Hollywood Records recording artist Bridgit Mendler. The program runs through Sept. 8, 2012 and is part of Target’s plans to give $1 billion for education by 2015.
Now, more than ever, businesses and corporations are embracing service programs, lending their most valuable assets – the time, talent, skills and enthusiasm of their employees – to help the nonprofit sector make a difference in their communities. Yet even as many companies expand their community engagement, many don’t have the tools necessary to formalize a program.



