Allison Nichols is all for the color pink, at least when it comes to raising awareness, promoting education and fundraising on behalf of the American Cancer Society. Beginning with her work as the captain of the local Relay for Life team, which she founded, 16-year-old Allison is dedicated to finding a cure for cancer.
Having close family and friends affected by this disease has motivated Allison to do everything she can to help, including approaching her local Mayor and county judge for support. Thanks to her commitment, October 28th has been declared Conway County Think Pink Day. Each year a rally is held on Think Pink Day to support those who have been affected by breast cancer, remember those lost, and raise awareness about the disease. Think Pink Day is also a fundraiser for the American Cancer Society, raising funds for cancer research through the sale of T-Shirts and other items. In the campaign’s first year, it raised more than $16,000 to help find a cure for cancer.
Allison’s Relay for Life team has also begun Daffodils for Hope, a living memorial to remind the community of the lives that have been touched by cancer. Individuals purchase bulbs to honor friends and family members – yellow to represent survivors and pink for those who have lost their battle. All of the bulbs are planted in downtown Morrilton near a plaque listing the names of individuals represented in the flower bed.
Allison’s work with The Daffodils for Hope project, Relay for Life, and Think Pink has become a reminder for the citizens of Morrilton of their power to create beautiful and meaningful change in the lives of individuals and families touched by cancer.