A ROADMAP FOR SOCIAL IMPACT

The Civic 50, an initiative of Points of Light, recognizes the 50 most community-minded companies in the nation and in select local regions each year as determined by an annual survey administered by True Impact. Since it was launched in 2012, the program has served as benchmarking tool and platform for sharing best practices in the corporate citizenship sector. The survey is based on Points of Light’s Corporate Civic Engagement Framework that provides a roadmap for companies committed to leveraging their time, talent, and resources to drive social impact in their business and communities. The Civic 50 honorees are selected based on the four dimensions of this framework:  

  • INVESTMENT: How the company strategically invests its resources in community engagement and social impact, including employee time and skills, cash, in-kind giving and public leadership.  
  • INTEGRATION: How the company integrates its community engagement and social impact programs throughout its business functions and interests (i.e., “does well by doing good”).  
  • INSTITUTIONALIZATION: How the company institutionalizes its community engagement and social impact programs through organizational policies, systems, and incentives. 
  • IMPACT: How the company measures the social and business impact outcomes of its community engagement and social impact programs. 

Local Host Partner Resources

The below resources are for local partner organizations to successfully launch and manage The Civic 50 program.

Logos & Brand Guidelines

If you have any questions about marketing assets or The Civic 50 brand guidelines, please email Jeff Ader at [email protected]. 

The Civic 50 in Text 

When referring to The Civic 50, it is necessary to capitalize and include – “The.“Civic 50” should not be used as a standalone phrase.

Graphics & Logos 

BRAND GUIDELINES

Survey Links & Questions

Colorado 

Michigan 

  • Survey link
  • Downloadable/editable document with survey questions (Word / Google Doc)

Orange County 

Philadelphia

  • Survey link
  • Downloadable/editable document with survey questions (Word / Google Doc)

Survey Instructions

How to Start and Access the Survey
Upon your first visit to the survey site, enter your email address. This email will serve as your login for your company’s survey assessment when you return to the survey page. Once you save your work in the survey tool or advance to a new section of the survey, you will receive an automatic message to this email address with a link back to your survey.  

How to Collect Your Data
While responses can be added and updated in the survey, many companies find it easier to collect their data offline in a separate document before entering and submitting their responses. Applicants can download this Word document that includes a list of data requirements and the survey questions to help with this process.  

How to Save Your Work
To save your progress in each section, please click the green “Save Your Answers Before Completing” or “Next & Save” button at the bottom of each page. Once you save your work in the survey tool or advance to a new section of the survey, you will receive an automatic message to this email address with a link back to your survey.  

How to Navigate the Survey
Applicants must respond to each question in a section before navigating to a new section. All responses can updated before submitting your survey. To navigate to another section of the survey, use the links in the left sidebar or use the “Previous & Save” and “Next & Save” buttons at the bottom of the survey page. DO NOT use your browser’s “back” function to move between sections.  

How to Download or Print Your Survey Responses
To download your saved survey responses at any time, click the “Print Survey” button in the left sidebar. Please be sure to save your survey before printing it.  

How to Submit Your Final Survey
Once you have completed all questions in the survey, you can submit your survey application from the final Report Options section. After clicking complete, you will receive an email confirmation. Please note, you can still access your survey to review/edit before the survey deadline.  

Scoring & Recognition

Points of Light lists The Civic 50 honorees in alphabetical order, and recognizes the top company in each sector based on the Global Industry Classification Standard — telecommunications, consumer discretionary, consumer staples, energy, financials, healthcare, industrials, materials, information technology, utilities and real estate. Only the top 50 companies and the sector leaders will be shared publicly with attribution. Companies that participate but do not have qualifying for the top 50 or as a sector leader are kept confidential. All other information submitted on The Civic 50 application may be aggregated and shared for benchmarking and continuous improvement purposes, but will be anonymous (not attributed to any specific company).  

The survey instrument consists of quantitative and multiple-choice questions that inform The Civic 50 scoring process, and summary narrative questions to use to promote best practices. To calculate a corporation’s score, points are accrued in the following dimensions: Investment (1,000 points), Integration (1,000 points), Institutionalization (1,000 points) and Impact (1,000 points). Any monetary or numerical data requested by this survey to assess the magnitude of corporate investment, involvement, or impact will be normalized by company revenues or number of employees to control for size. Additionally, rating formulas are designed to minimize any inherent advantages or disadvantages across industries. 

The 16 highest scoring companies from each of the three categories will be named honorees. The remaining two spots (since 16 x 3 = 48, two less than 50) will go to the next two highest scoring companies in different size categories. If a category does not have 16 eligible applicants, its un-designated spots will be distributed evenly to the other categories. 

Important Note:  The survey instrument consists of quantitative (listed above) and multiple-choice questions that inform The Civic 50 scoring process. Not all companies have the same level of resources or engagement in all the activities measured by the survey. Therefore, scoring and awards will be based on the number of employees (small 15-99, mid-size 100-499 and large 500+), and similarly sized companies will be measured within their peer group and compared only on their community engagement programs. 

Survey FAQ

What is The Civic 50? 
The Civic 50, an initiative of Points of Light, recognizes the 50 most community-minded companies in the nation and in select local regions each year as determined by an annual survey administered by True Impact. Since it was launched in 2012, the program has served as benchmarking tool and platform for sharing best practices in the corporate citizenship sector. The survey is based on Points of Light’s Corporate Civic Engagement Framework that provides a roadmap for companies committed to leveraging their time, talent, and resources to drive social impact in their business and communities. The Civic 50 honorees are selected based on the four dimensions of this framework: investment of resources, integration across business functions, institutionalization through policies and systems and impact measurement. 

What type and size of companies eligible to participate in The Civic 50? 
Companies with operations, employees and community engagement programs in the designated local survey region are eligible to participate. Not all companies have the same level of resources or engagement in all the activities measured by the survey. Therefore, scoring and awards will be based on the number of employees (small 15-99, mid-size 100-499 and large 500+), and similarly sized companies will be measured within their peer group and compared only on their community engagement programs inside the survey region. Small and medium size companies are encouraged to apply and not be intimidated by the depth of the questions asked. It is not expected that they will be engaged in all the activities included in the survey. 

Important Note:  The survey instrument consists of quantitative (listed above) and multiple-choice questions that inform The Civic 50 scoring process. Not all companies have the same level of resources or engagement in all the activities measured by the survey. Therefore, scoring and awards will be based on the number of employees (small 20-99, mid-size 100-499 and large 500+), and similarly sized companies will be measured within their peer group and compared only on their community engagement programs inside the local survey region. 

What is the date range for the survey data period? 
Your company must submit the survey data period from the company’s last full 12-month reporting period (fiscal or calendar year).  

How will honorees be recognized? 
All 50 honorees will be identified in alphabetical order, drawn from all the small, medium and large company categories, with special recognition for the top scorer in each size segment.   

Is there a cost to take The Civic 50 survey?
There is no cost to take the survey and all applicants receive a complimentary scorecard report from True Impact that list your company’s individual score and ranking in each dimension. Companies also have the option of purchasing more detailed benchmarking and analysis reports from True Impact after the completion of the survey.   

Why should my company participate?
Companies that participate in The Civic 50 have a unique opportunity to gain national recognition for their community engagement programs, take a leadership position in corporate community involvement and to share their best practices with the broader business community. Many companies have also said the process of taking the survey and receiving their individual scorecards with information on their rankings helped them understand how they could improve their programs and strategies in the future.   

If I participated last year, can I use the same responses?
Yes, provided the responses are still accurate for the year the application covers. The methodologies you may have used to compile data will continue to be relevant. Please take the time to make sure the breadth and depth of your organization’s work is represented. Please also note that the qualitative examples you submit will form the basis of a best practices report, so we encourage you to share your best and latest work.  

What if my internal corporate policies use different definitions for terms used in The Civic 50 survey?
All definitions for terms used in The Civic 50 survey can be found in our glossary of terms. For discrepancies between The Civic 50 definition and your organization’s legal definitions, we require companies to use The Civic 50 definition in lieu of your organization’s definition to ensure accurate results.  

How should companies respond to questions where they are unable to segment national data at the local level? 
Companies are permitted to use estimations for their responses if they have reasonable confidence in their accuracy. (For example, a reasonable estimate might be based on a proportional allocation of revenue for your locality.) Otherwise, they should indicate “N/A” in the response field.  

How should donations to national organizations be counted?
If your company or office makes a contribution to an organization outside of your survey region (e.g.a donation to a national nonprofit headquartered in another state), you are permitted to estimate the portion that would benefit your survey region. For example, if your company made a $10,000 donation to national organization with 100 chapters throughout the U.S., 10 of which are located in your survey region, you could count $1,000 of that contribution. If you cannot make this estimation with reasonable confidence, then the contribution should not be counted. 

How are the 50 honorees determined with the small, medium and large business categories?
The 16 highest scoring companies from each of the three categories will be named honorees. The remaining two spots (since 16 x 3 = 48, two less than 50) will go to the next two highest scoring companies in different size categories. If a category does not have 16 eligible applicants, its un-designated spots will be distributed evenly to the other categories. 

Who should submit the survey on behalf of my company? 
The employee who is most knowledgeable and responsible for community engagement programing and initiatives should submit the survey on behalf of your company. It is recommended that another staff member who is familiar with the work of the company should review the information to be submitted for accuracy and completeness. 

How much time will it take to complete the survey?
Based on prior year data, we estimate it will typically take 510 staff hours to complete data collection and response for The Civic 50 survey (not including your internal approval process). For convenience, applicants can collect their data in the Word document provided and also save their responses in the survey tool (view Survey Instructions for more details). 

When will I receive my score?
A personalized report of your organization’s score will be available from True Impact, following The Civic 50 announcement. These reports will be available for all companies that participate in the survey for the purposes of continuous improvement.  

Is there feedback available on our ranking for continuous improvement purposes? 
Yes. All eligible companies that submit a completed survey will receive a free individual scorecard, which lists the company’s individual score and ranking in each dimension. Additional reports to support more detailed corporate reporting and continuous improvement efforts are available for a fee. Please contact [email protected] for more information. 

How will the information I submit be used?
All data collected in this survey will contribute to a company being listed on The Civic 50, unless explicitly noted otherwise. Only the top 50 companies overall, sector leaders, and their case studies requested in optional questions will be shared publicly, with attribution. Companies that participate but do not have qualifying for the top 50 or as a sector leader are kept confidential. All other information submitted on The Civic 50 application may be aggregated and shared for benchmarking and continuous improvement purposes, but will be anonymous (not attributed to any specific company).  

Is there anything else I should keep in mind? 
Points of Light reserves the right to exclude companies on The Civic 50 list that are not considered to be in good standing during the research year. Bases for not being “in good standing” include, but are not limited to: the company experiencing official, significant legal sanction; an adverse company event so significant that it deems The Civic 50 practices presented in its application as a misrepresentation of the company’s overall community involvement efforts; or any development that puts into question the company’s community involvement to the degree that most people would not consider it reasonable to find the company on a list of the most community-minded companies. 

Support Materials

  • Overview deck (PDF / PPT)
  • Survey demo recordings
  • Glossary
  • Data companies need for the survey (below)
  • Talking points for all survey sections and dimensions (below)

 

Data Companies Need for the Survey

Below are the 13 primary pieces of annual quantitative data from your survey location needed to complete the survey. We provide these to give you a sense of the type of information that is needed, though this should not be used for data collection purposes. Please refer to the complete set of survey questions for additional information about this data and to review all of the responses that will be required to complete the survey. 

Company Profile 

  • Annual revenue in your survey region
  • Number of employees in your survey region 

Volunteerism 

  • Number of employees participating in company-sponsored external volunteerism 
  • Number of hours employees contributed to company-sponsored external volunteerism 
  • Percent of hours for skills-based/pro bono volunteerism  
  • Number of employees participating in internal social issue engagement programs 

Cash Contributions 

  • Total company financial contributions/grants (excluding employee donations) 
  • Total matching contributions for employee donations 
  • Number of financial contributions/grants (excluding employee matching gifts) 
  • Percent of financial contributions/grants provided additional support (volunteerism, board service, in-kind goods, etc.)  

In-Kind Goods 

  • Cost of donated in-kind goods 
  • Market value of donated in-kind goods 

Public Leadership & Advocacy 

  • Total investment support for your most significant social issue or cause (PSAs, advocacy, etc.) 

Survey Dimension Talking Points

Company Profile 

  • The purpose of this section capture information about your company and contact information for those managing the survey as well as those that should be notified if your company becomes an honoree.  
  • The revenue and number of employee questions should only reflect your survey region. This data is also used to normalize the data to control for size across the small, medium, and large categories.  
  • Each company will need to select their sector. The survey uses the Global Industry Classification Standard (GICS) and there is a link above the question to a list of different industries. If you are still unsure, please contact your local host organization. 
  • Data entered in this survey should be for your most recently completed reporting year. While it needs to be a full 12 month period, you can designate the start and end dates. 
  • Lastly, companies are also asked to select up to five of their top community issue or cause areas, though this is for informational purposes only and your response does not impact your score.

Dimension 1: Investment 

  • The purpose of this dimension is to capture how your company strategically invests its resources in community engagement and social impact programs through volunteerism, cash and in-kind contributions and public leadership. 
  • In the volunteerism section, you will be asked to enter data relating to your: 
    • Number of employees participated in company-sponsored volunteerism (which can include both hands on and skills based pro bono volunteering) 
    • The number of hours for volunteering 
    • And the percent of these that were skills based or pro bono volunteerism 
  • In the cash contributions sectionyou will be asked for data relating to your: 
    • The number and value of your company’s cash grants and donations in your survey regionThis can include company contributions and matching gifts, but excludes donations given by employees themselves. 
      • If your company or office makes a contribution to an organization outside of your survey region, you are permitted to estimate the portion that would benefit your survey region. For example, if your company made a $10,000 donation to national organization with 100 chapters throughout the US, 10 of which are located in your survey region, you could count $1,000 of that contribution. If you cannot make this estimation with reasonable confidence, then the contribution should not be counted. 
    • The percent of multifaceted investmentsor number of your grants that were provided additional support through activities like volunteering, contributions of in-kind goods or board service. 
    • And as optional non-scored question, the total market value of any impact investments your company provided to social causes or community organizations in your survey region. If you did make any impact investments, you will also be asked for the estimated value of your “philanthropic subsidy,” which would be the difference between what your investments would yield if they earned average market rates and what your investments actually yield at your lower targeted rate of return. 
  • In the in-kind contributions sectionyou will be asked to report on the cost of donated in-kind goods in your survey region, as well as the revenue that those goods would have generated had they been sold.
  • In the public leadership and advocacy section, we are looking for how your company may have taken leadership positions on a specific issue to promote public awareness or behavior change in your survey region. For example, this could include public service announcements, media appearances, or participating in government hearings. In addition to the activity level, you will also be asked how much funding your company directed to this issue-specific leadership and advocacy.
  • In the final part of the Investment Dimension, there are two non-scored questions that are asked for informational purposes.
    • The first one asks you to select all of the community engagement programs that your company offers.
    • The second one asks you to select the voting and civic engagement programs that your company offers.
  • Again, both of these sections are just used for informational purposes and will not impact your score.
  • At the end of this section, you will have the option of including a brief mini-case study. This content is only used for storytelling and sharing best practices and does not affect your scoring. 
  • As a reminder, companies are permitted to use estimations for their responses if they have reasonable confidence in their accuracy. Otherwise, you should indicate “N/A” in the response field.

Dimension 2: Integration 

  • The purpose of this dimension is to capture how the company integrates its community engagement and social impact programs throughout its business functions and interests. In other words, how well it “does well by doing good.” 
  • To begin this dimension, you will select the top seven business functions from a list that your community engagement or social impact programs integrate with. 
  • The list includes: marketing/PR, sales, skill leadership and development, recruiting, external stakeholder and investor relations, diversity and inclusion, health and wellness, research and development, employee engagement, purchasing and sourcing, and the option to write in your own. 
  • For each of these business functions, you will then be asked to describe the degree to which your community engagement or social impact programs are integrated from a list of choices describing how formal or informal the strategy is and how broadly it is implemented throughout your company. 
  • Please note that whatever seven business functions you choose in the Integration dimension will appear in the Impact 4B dimension where you will answer questions about how you measure the impact of your programs on these business functions. 
  • At the end of this section, you will have the option of including a brief mini-case study. This content is only used for storytelling and sharing best practices and does not affect your scoring. 
  • As a reminder, companies are permitted to use estimations for their responses if they have reasonable confidence in their accuracy. Otherwise, you should indicate “N/A” in the response field. 

Dimension 3: Institutionalization 

  • The purpose of this dimension capture how the company institutionalizes its community engagement and social impact programs through organizational policies, systems, and incentives. In other words, how does your commitment to community engagement and social impact “stick” throughout your company. 
  • The questions in this dimension cover a variety of ways your commitment can be institutionalized including: performance reviews, department goals, employee incentives, employee training and education, leadership participation and your company’s mission statement. 
  • At the end of this section, you will have the option of including a brief mini-case study. This content is only used for storytelling and sharing best practices and does not affect your scoring. 
  • As a reminder, companies are permitted to use estimations for their responses if they have reasonable confidence in their accuracy. Otherwise, you should indicate “N/A” in the response field.

Dimension 4A: Impact (Social) 

  • The purpose of this dimension is to capture how the company measures the social impact of its community engagement programs.  
  • Specifically, it is looking at the primary method of measuring the social impact for your volunteerism, grants, in-kind good contributions, and issue leadership and advocacy. 
  • The answer options include: 
    • Quantitative outcome metrics that are predefined and part of standardized and regularly implemented data collection process. These metrics capture the observed effect, change in condition or resulting improvement.  
    • Qualitative outcome measures, outcome success stories, and/or predefined satisfaction metrics that are part of a standardized and regularly implemented data collection process   
    • Quantitative outputs which help drive outcomes that are part of a regularly implemented data collection process  
    • Anecdotal, non-quantitative information or success stories that are informally or periodically collected   
    • Not currently measured   
    • Cannot share this information 
  • Please note, if you select the top level answer option, quantitative outcome metrics, you will be required to provide examples of your social outcome indicators. These are only used to validate that what you are measuring is a quantitative outcome metric and are not scored. You will be able to enter your examples in a text box that will appear below the question if you select this top level answer. 
  • As an example for this section, consider a corporate volunteer program that provides afterschool tutoring to middle school students 
    • quantitative outcome metric could include the number of students that increase test scores or grades since these would capture the observed effect or resulting improvement of the program. 
    • qualitative outcome measure could be a survey given to students to capture the satisfaction level with the program and success stories about how they are performing better in school. 
    • quantitative output measure could be the number of students enrolled, sessions attended and volunteers that participated. These outputs help drive the eventual outcome of having the students increase their test scores or grades. 
    • Lastly, anecdotal, non-quantitative information could include a success story from a student that a teacher might share with the volunteers.
  • Please reach out to your local partner if you need help understanding impact measurement and determining how your metrics and measurement practices should be classified. 
  • At the end of this section, you will have the option of including a brief mini-case study. This content is only used for storytelling and sharing best practices and does not affect your scoring. 
  • As a reminder, companies are permitted to use estimations for their responses if they have reasonable confidence in their accuracy. Otherwise, you should indicate “N/A” in the response field. 

Dimension 4B: Impact (Business) 

  • The purpose of this dimension is to capture how the company measures the business impact of its community engagement programs.  
  • Specifically, it is looking at the primary method of measuring the impact for the seven business functions you selected in the Integration dimension 
  • The answer options for each business function include: 
  • Quantitative outcome metrics that are predefined and part of standardized and regularly implemented data collection process. These metrics capture the observed effect, change in condition or resulting improvement.  
    • Qualitative outcome measures, outcome success stories, and/or predefined satisfaction metrics that are part of a standardized and regularly implemented data collection process   
    • Quantitative outputs which help drive outcomes that are part of a regularly implemented data collection process  
    • Anecdotal, non-quantitative information or success stories that are informally or periodically collected   
    • Not currently measured   
    • Cannot share this information 
  • Please note, if you select the top level answer option, quantitative outcome metrics, you will be required to provide examples of your business outcome indicators. These are only used to validate that what you are measuring is a quantitative outcome metric and are not scored. You will be able to enter your examples in a text box that will appear below the question if you select this top level answer. 
  • As an example for this section, consider a corporate pro bono or skills-based program impacting the “Skill Development” business function. 
    • quantitative outcome metric could be the percent increase in a specific skill competency based on a pre/post survey of employees participating since these would capture the observed effect or resulting improvement of the program. 
    • qualitative outcome measure could be a survey given to participants to capture satisfaction level with program and capture success stories for how the program was improving a specific skill competency. 
    • quantitative output measure could be the number of employee volunteers participating in the program. 
    • Lastly, anecdotal, non-quantitative information could be a success story from an employee volunteer shared in a presentation about the program.
  • Please reach out to your local partner if you need help understanding impact measurement and determining how your metrics and measurement practices should be classified. 
  • At the end of this section, you will have the option of including a brief mini-case study. This content is only used for storytelling and sharing best practices and does not affect your scoring. 
  • As a reminder, companies are permitted to use estimations for their responses if they have reasonable confidence in their accuracy. Otherwise, you should indicate “N/A” in the response field. 

Verification/Feedback and Report Options 

  • To finish your survey, you will need to answer several questions in this section to ensure the responses provided are true to the best of your knowledge and provide feedback on the survey to help us continue to improve the program and support materials we provide to companies. 
  • You will also be required to upload a logo file that can be used for promotional purposes if your company is an honoree. As a reminder, the list of companies that apply, but do not make the list, is kept strictly confidential. 
  • Lastly, you will have the option to choose which scorecard report you would like to receive.  
  • All eligible companies that submit a completed survey will receive a free Individual Scorecard, which lists the company’s individual score and ranking in each dimension.  
  • Additional reports, with greater detail to support more detailed corporate reporting and continuous improvement efforts, are available for a fee. 
  • After clicking “Complete,” you will receive an email confirmation. Please note, you can still access your survey to review/edit before the survey deadline. 

Scorecard Reports

All eligible companies that submit a completed The Civic 50 survey will receive a free Individual Scorecard, which lists the company’s individual score and ranking in each dimension. Additional reports, with greater detail to support more detailed corporate reporting and continuous improvement efforts, are available for a fee. *   

  • Individual Ranking Report: Free  
  • Comprehensive Scorecard (Large Companies: 500+ employees): $500  
  • Comprehensive Scorecard (Medium Companies: 100-499 employees): $350  
  • Comprehensive Scorecard (Small Companies: 15-99 employees): $200  

If you have any questions about these scorecard options, please email [email protected] 

Key Messaging

  • The Civic 50 [LOCATION] is an initiative Points of Light in partnership with [HOST ORGANIZATION], designed to recognize and celebrate the 50 most community-minded companies in our [LOCATION].   
  • The Civic 50 [LOCATION] sets the standard for civic engagement and creates a roadmap for companies seeking to best use their time, talent and resources to drive social impact in their company and community.  
  • By identifying and celebrating the practices of the most community-minded companies in our [LOCATION], [HOST ORGANIZATION] is lighting a path for business leaders who want to help their companies translate good intentions into sound business practices.  
  • The Civic 50 [LOCATION] survey helps companies become more active leaders in the Corporate Social Responsibility field and provides valuable benchmarking data to better understand and grow their community impact.  
  • The Civic 50 [LOCATION] selects companies based on four dimensions of their community engagement program – investment of resources, integration across business functions, institutionalization through policies and systems and impact measurement.    

Email Templates & Content

Sample Email 1 (for companies) 

The Civic 50 [LOCATION] survey has just launched—and we think you should be a part of it. The Civic 50 [LOCATION], an initiative of Points of Light in partnership with [HOST ORGANIZATION], recognizes and honors the 50 most community-minded small, medium, and large companies that operate in [LOCATION].   

We greatly appreciate all the work you do to support our programs and initiatives. Our collaboration strengthens not only our core mission, but enhances the longevity and sustainability of our organization. We believe [COMPANY] would be a great fit for The Civic 50 [LOCATION], thanks to your commitment and innovation in community engagement and employee volunteering.  

For more information about the program and survey application, visit [WEBSITE]. It is recommended that the highest ranking community engagement and initiatives employee should fill out the survey to maintain accuracy and clarity of the company’s initiatives.  

Sample Email 2 (for partner organizations):  

We are excited to share that The Civic 50 [LOCATION] survey has just launched—and we need your help in spreading the word to any company that supports your organization and deserves recognition! The Civic 50 [LOCATION], an initiative of Points of Light in partnership with HOST ORGANIZATION, recognizes and honors the 50 most community-minded small, medium, and large companies that operate in [LOCATION].   

Below is sample language that you might use in reaching out to companies to encourage them to participate:  

We recently learned from [HOST ORGANIZATION], that The Civic 50 [LOCATION] survey just launched and we wanted to reach out to encourage you to complete the survey application.  

The Civic 50 [LOCATION], an initiative of Points of Light in partnership with [HOST ORGANIZATION], recognizes and honors the 50 most community-minded small, medium, and large companies that operate in [LOCATION].   

Your [COMPANY] has had such an impact on [ORGANIZATION/PROGRAM/MISSION] and we would love for you to not only be recognized, but also share your best practices with other civically-minded companies in [LOCATION] 

Thanks for all you and thanks in advance for helping encourage worth companies to take the survey! 

Honoree Announcement 

The Civic 50 [LOCATION] honorees for 2019 were announced on [date], recognizing the 50 most community-minded companies in [LOCATION] determined by an independently administered and scored survey. The Civic 50 [LOCATION] awards, modeled after Points of Light’s national program, provides a national standard for superior corporate citizenship and showcases how companies can use their time, skills and resources to impact local communities.  

[HOST SITE] is thrilled to be able to celebrate the business community of [LOCATION], who are continually working to improve their communities. The honorees will be officially recognized at [EVENT].  

Honoree Notification Email 

Please note: this email contains embargoed information and is not to be shared, published, or otherwise made public until [DATE] 

Dear [NAME], 

Congratulations! We are delighted to notify you that [HOST ORGANIZATION] and Points of Light will recognize [COMPANY] as one of the fifty most community-minded companies in [LOCATION] for [YEAR] based on The Civic 50 [LOCATION] annual survey! 

On [DATE], we will publicly release an alphabetical list of the 50 honorees and in [MONTH] we will follow up with a best-practices report and educational webinars to maximize the storytelling and learning opportunities.  

[HONOREE EVENT INFORMATION] 

[HONOREE MARKETING MATERIALS] 

[HONOREE WEBINAR INFORMATION] 

NON-Honoree Notification Email 

[HOST ORGANIZATION] would like to thank [HOST ORGANIZATION] for participating in The Civic 50 [LOCATION] survey this year. Although [COMPANY] did not score in the top 50 of participating companies, we were incredibly impressed by the overall quality of the submissions we received. The growing competitiveness of the applicant pool reflects the growth in the value companies place in supporting community engagement, employee volunteerism, and social impact. Simply by applying, your company has demonstrated its commitment to corporate citizenship, and for that we commend you.   

All applicants receive a complimentary scorecard report that list your company’s individual score and ranking in each dimension. Companies also have the option of purchasing more detailed benchmarking and analysis reports.   

As a reminder, [HOST ORGANIZATION] will neither make the survey results of non-ranked companies public nor identify non-ranked companies as having participated in The Civic 50 [LOCATION].   

Once again, thank you for participating in The Civic 50 [LOCATION] survey. We look forward to continuing the conversation on how to support companies committed to impacting their local communities.  

Social Media Graphics & Posts

Graphics 

BRAND GUIDELINES

 

Sample Posts 

Hashtags 

  • #TheCivic50 
  • Colorado: #TheCivic50CO  
  • Michigan: #TheCivic50MI 
  • Orange County: #TheCivic50OC 

Whenever possible, please use the designated hashtag and tag (@) Points of Light in your social media posts (LinkedIn/Twitter/Facebook/Instagram) to help us track and share your content.  

  • [HOST ORGANIZATION] and @Points of Light are recognizing the fifty most community-minded companies in [CITY/COUNTY/STATE] as part of The Civic 50 [LOCATION]. Are you a community engagement champion? Learn more: [LINK] [HASHTAG] 
  • The Civic 50 [LOCATION] recognizes companies for their commitment to leveraging their time, talent, and resources to drive social impact in their business and communities. Learn more about [HASHTAG] at: [LINK]. 
  • [HOST ORGANIZATION] and @Points of Light are looking for the next cohort of businesses driving social impact in their local community as part of The Civic 50 [LOCATION]. Learn more: [LINK] [HASHTAG] 
  • The Civic 50 [LOCATION], an initiative of @Points of Light in partnership with [HOST ORGANIZATION], recognizes the fifty most community-minded companies in [LOCATION] by an annual survey. The Civic 50 [LOCATION] honorees are identified for their commitment to leveraging their time, talent, and resources to drive social impact in their business and communities. Learn more about [HASHTAG] at: [LINK]. 

Announcement 

  • Join us and @Points of Light in congratulating the #TheCivic50 [LOCATION] [YEAR] honorees: [LINK]  
  • We’re proud to partner with @Points of Light to recognize the 50 most community-minded companies in [LOCATION]. See the full list of [HASHTAG] honorees: [LINK]  
  • These 50 companies lead by example, making our communities a better place to work and live. Congratulations to #TheCivic50[LOCATION] honorees! [LINK]  
  • Congratulations to The Civic 50 [LOCATION] honorees for [YEAR]! These are 50 most community-minded companies in [LOCATION] and they are setting the standard for community engagement and social impact! We’re thrilled to partner with @Points of Light and recognize these leaders. See the list: [LINK] [HASHTAG] 
  • Today we announced the 50 most community-minded companies in our [CITY/COUNTY/STATE] as part of The Civic 50 [LOCATION]These companies were identified for their commitment to leveraging their time, talent, and resources to drive social impact in their business and communities View the full list of the [HASHTAG] honorees at: [LINK] 

Honoree Company Resources

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