This issue of Civic Life Today will share more information about what purchase power is, and how it’s been used in the past to successfully drive change. This could be shopping with small businesses that support social causes through their work. We share stories from experts and business owners, as well as tools you can use – resources, podcasts, books and even a personal action guide to help you create your plan.

Complete the form below to read or download the purchase power issue of Civic Life Today now!

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Civic Life

As society changes, we are seeing an evolution in how people give back and get involved. People are activating and supporting issues in so many ways. Today’s engaged person may express their desire to do good through the purchases they make, how they vote, in what they share on social media, where and how they choose to work, and what nonprofit organization to support as a volunteer or donor.

At Points of Light, we connect people with opportunities to be engaged and help them discover their potential to make a difference. We believe every action matters and that civic engagement is critical to advancing causes that improve society for everyone.

We believe a person who lives a civic life has a greater sense of social responsibility, healthier relationships and is more inclined to want a just and equitable society.

The Civic Circle

The Civic Circle helps individuals connect to opportunities and understand that doing good comes in many forms. It is a framework that represents your power to lead, lend support and take action for causes you care about and to lead a civic life.


This is your ability to contribute money, services or goods to support the welfare of others or to advance a social cause you care about.

Purchase Power

You can make decisions that reflect your values or advance a social cause or issue by choosing where you do and don’t spend your money.


You can use your voice to influence your family, friends, and others, to raise awareness for an issue you care about.


You may decide to make choices about your employment based on the organization’s values and the purpose. In many cases, you may also use your workplace as a platform to advance social issues.


You may choose to give your time and talents inside and outside of your home to help your community or a cause you care about.


In democratic societies, voting is your opportunity to participate in the democratic process for national and local elections, supporting causes and candidates aligned with your positions.

Listen & Learn

We need to stay informed, think critically and educate ourselves before acting. The more informed you are, the better decisions you can make about how to best serve your community.


You may commit your time, energy, & talent to public, national or military service.

Social Entrepreneurship

You may identify a need that has not been met by traditional institutions, structures and systems, and be able to lead creative and innovative solutions that drive change.

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